Red White and Banner: Parade Signage for 4th of July

by Christina Krenek
4th of July parade banner
Photo Credit: MarineCorps New York via Flickr

Fourth of July celebrations bring an enthusiasm and sense of pride that make Independence Day one of the great American holidays. People of all backgrounds come together to don the red, white and blue and show their patriotic spirit. Before the parties and fireworks, the annual celebration usually kicks off with a parade, where local businesses, organizations, teams and schools bust out their most impressive displays for the community.

For one of the year’s biggest events, going small on parade banners and signs shouldn’t be an option. Your name isn’t likely to stand out if the crowd is squinting as your car or float rolls out of sight. Here are some ways to show your love of country and company this year.

Parade Banners

Banners are one of the most effective ways of identifying your organization or business in the parade. Usually leading the way, banners separate one group from another. As the introduction to your display, grabbing the crowd’s attention is a must. This is the time to go big as a banner provides plenty of space for your organization’s distinctive visual brand.

Banners also are a great way to list accolades. Has your business or team won any prestigious awards or championships?  Let everyone know about it. Fourth of July parades celebrate our country’s history but also the success of the community.

Parade Signs

Signs for parades are usually smaller than banners and require a more focused message. If getting your name out there is the goal, showcasing your organization’s name or logo is a safe choice. Printing a slogan also is appropriate if it can be clearly read.

Creativity is often rewarded, and designing and printing a parade sign with a clever or strong message can be the best way to create a buzz. The best messages mesh holiday themes with your business or organization’s culture and communication style.

Custom Car Decals

Parades give car enthusiasts the opportunity to show off their slickest rides, and these hot rods and vintage classics attract a lot of eyes. Take advantage of being the center of attention with a custom car decal. They’re easy to apply and provide a perfect way to promote a business logo or name.

It’s All in the Details

Putting time and effort into your parade banners and signs reflects your organization’s commitment and competence. While handwritten signs can be fun to create, the best way to print signs for a parade is through a professional, ensuring that you make a lasting impression on a big audience. 

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